Alcohol & pregnancy don’t mix – AFS launches new campaign

Just come across this newly launched campaign from Alcohol Focus Scotland (AFS). There has been a lot in the news recently about what are safe levels of alcohol in pregnancy. Here is soem information form AFS about the campaign.

As more research is published about drinking alcohol during pregnancy, Alcohol Focus Scotland launches a new campaign – ‘Alcohol and pregnancy don’t mix’.

The aim of the campaign is to raise awareness of the ‘avoid alcohol when pregnant’ message among women who are pregnant, are thinking of trying for a baby, and among the wider population who may encourage women to have a drink without understanding the possible harm.

We are concerned that women have been given conflicting advice about whether or not drinking alcohol during pregnancy will cause harm to their developing baby. There is proven risk that heavy drinking during pregnancy can lead to Fetal Alcohol Spectrum Disorder (FASD) however the exact level for risky consumption is unknown. What we do know is that the risk of damage increases the more alcohol is consumed and that binge drinking is especially harmful. This means that no alcohol is the best and safest choice. This is also the advice given by Scotland’s Chief Medical Officer and the British Medical Association.

 Click here to visit Alcohol Focus Scotland